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Writing Style » Copywriting: New Media »
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Barbara K. Adamski
Vancouver, British Columbia
A writer, editor, and certified proofreader, Barb has worked on educational manuals, annual reports, brochures, newsletters, and web copy. She writes for several magazines and trade publications and has written and recorded for CBC Radio. A stickler for facts, she is a regular contributor to The Canadian Encyclopedia. Barb has a B.A. in French Literature, a diploma in professional writing and editing, and an M.A. in Integrated Studies (specializing in cultural studies). An avid lacrosse fan, Barb's thesis is on the history of lacrosse, a topic she has written about extensively. She also speaks Japanese.
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Bert Archer
Toronto, ON
Bert Archer was born in Montreal, and raised and educated in Calgary, Vancouver, Victoria, Dublin and Toronto. He started work as a journalist in 1993, and has worked for many newspapers and magazines as an editor, manager, writer and columnist.
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Gabrielle Bauer
Toronto, ON
Gabrielle has been a freelance writer for the past 16 years. She has written articles in just about all the major Canadian magazines, along with two published books. She's won several writing awards, including National Magazine Awards, KRW Awards, and the Canada Japan Book Prize (for her first book). Gabrielle also does medical writing for a large roster of pharmaceutical and pharma-marketing companies.
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Julia Belluz
Toronto, ON
Julia Belluz is a Toronto-based journalist, researcher, and editor with experience at newspapers, newswires, and magazines in Toronto and London, England. Her writing on current affairs, culture, social issues, food and the arts has appeared in Maclean’s, The Globe and Mail, Chatelaine, Canadian Business, Azure, Yonge Street, OpenFile, and Design Lines in Canada, as well as The Times and The Economist's Intelligent Life in England. A graduate of the London School of Economics and Ryerson University’s journalism school, she has also been known to pen in-depth obituaries after training on the historic obits desk at The Times of London newspaper.
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Luigi Benetton
Toronto, ON
A communications professional for more than ten years, Luigi has written for organizations such as Microsoft, MTS Allstream, and the Province of Ontario’s Ministry of Health. He has written white papers, case studies, blog posts, executive profiles, reports, Web copy, and a variety of other materials. Also, Luigi has contributed to consumer and trade publications such as The Toronto Star, itbusiness.ca and cbc.ca.
Luigi focuses on demystifying the technology industry, especially the value it offers. He has also written on topics as diverse as the business of law, green building and professional squash.
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Ryan Bigge
Toronto, ON
Ryan Bigge is an award-winning cultural journalist with over 15 years of writing and editing experience, specializing in technology, cultural trends and humour pieces. His journalism and copywriting is characterized by precision, insight and creativity. He has written about virtual autopsies and uneavesdroppable conversations for the New York Times Magazine, the value of brevity and the history of Helvetica for the Toronto Star, and mocked male spas for Toronto Life. He has also provided copywriting services for clients such as Gillette and the Royal Bank of Canada.
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Suzanne Boles
London, Ontario
Suzanne is an award-winning freelance journalist/writer. She has been freelancing for over 15 years. A former assistant editor of London Magazine, her work has appeared in numerous magazines and newspapers. Suzanne also works with business clients providing ghostwriting, advertising copy, editing, website copy, and other writing needs, as well as some design. She teaches writing courses at The University of Western Ontario and mentors writers. A member The Professional Writer's Association of Canada (PWAC) since 1995, Suzanne was on the organization's national Board of Directors for six years serving as Ontario Regional Director, Vice President, President and Past President.
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Kevin Brooker
Calgary, Alberta
Ever since he began professional writing in 1979 with the then-still-vital, P.J. O'Rourke-edited National Lampoon, Brooker has forged a voice that is at once wry, playful and authoritative. Known for his first draft excellence, he is a resolute generalist, equally able to develop captivating ideas on his own or deliver the precise package hoped for by the editor—in virtually any genre. Brooker is also an outspoken broadcaster with extensive CBC experience, and has co-hosted The Road Pops Program on CJSW Radio since 1985. Mad for skiing, surfing, cooking and growing food in his downtown back yard.
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Lynn Coady
Edmonton, AB
Lynn Coady is a Canadian novelist, editor and journalist living in Edmonton, Alberta. She has published four award winning works of fiction and has acted as editor on novels and anthologies published by Doubleday Canada, House of Anansi Press, and Brindle and Glass Publishing. She is also a writing teacher and mentor and regularly contributes non-fiction to magazines and newspapers across Canada. She writes a weekly advice column for the Globe and Mail, and is the co-founder and senior editor of a the magazine Eighteen Bridges. Her new novel, The Antagonist, will be published by House of Anansi in Fall 2011.
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Ann Douglas
Peterborough, ON
Ann Douglas is a magazine writer, online journalist, author, and copywriter who specializes in writing about pregnancy and parenting. Her 28 books include The Mother of All ® Books series, which she created and licensed to Wiley Publishing Inc.
Ann has written thousands of articles for magazines, newspapers, and online media. She speaks at consumer and trade shows, delivers customized training to businesses and non-profits, and offers a range of editorial consulting services. She is the mother of four children, ages 13 through 22, and an active volunteer.
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Amy Jo Ehman
Saskatoon, SK
After a career in broadcasting at the CBC, Amy Jo turned to freelance writing in 2000. Corporate work pays the bills, but freelance journalism fuels her curious and creative urges. She is a food columnist at the Saskatoon StarPhoenix, which bubbled over into the book, Prairie Feast: A Writer’s Journey Home for Dinner. Loves reporting on courtroom dramas for their humanity (The Queen vs. Robert Latimer; Percy Schmeiser vs. Monsanto) and new agricultural achievements for their novelty (lemons for the prairies!). Recent assignments: How is technology changing the practice of law? and Why is Saskatchewan booming while its neighbour isn’t?
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Heather Finley
Toronto, ON
Heather Finley has been translating complex ideas into selling copy for more than 25 years. She has been freelancing since 1993.
Heather’s work builds bridges from her clients’ ideas to the intended audience in clear, straightforward language. Her style flexes where it’s needed: formal for black-tie concepts, relaxed for audiences with a more casual culture. Her integrity and ability to see the full picture of business objectives have earned long-term loyalty from her clientele.
Heather’s portfolio includes a wide range of print and interactive media.
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Rachel Foster
Toronto, ON
Rachel Foster is a freelance copywriter who helps B2B technology marketers generate high-quality leads and increase their revenue. She has a BA in English and over 11 years of experience creating content that results in action. One of her clients says, “Rachel has a talent that is not very common. I’ve owned agencies for 15 years, and Rachel is the second person I’ve met who I can refer to my clients. I know she will ace it and my clients will rave about it.”
Visit www.copywritertoronto.com to check out Rachel’s free B2B marketing resources.
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Jeff Gailus
Canmore, Alberta
For the past 15 years, Jeff Gailus has been writing about science, nature and the people and politics that determine its fate. An award-winning writer from Calgary, Alberta, he is the author of The Grizzly Manifesto (Rocky Mountain Books, 2010) and numerous magazine articles. He has also worked with a number of non-profit organizations, including the Alberta Ecotrust Foundation, David Suzuki Foundation, Natural Resources Defence Council, TELUS World of Science — Calgary, and the Yellowstone to Yukon Conservation Initiative.
His work has been acknowledged for a number of awards, including Story of the Year from the Associated Collegiate Press, numerous nominations for magazine feature writing at the western Canada and national levels, and grants from the Canada Council for the Arts and the Alberta Foundation for the Arts. He also received a Doris Duke Conservation Fellowship, awarded each year to support “future conservation leaders.”
He has taught writing at both the University of Oregon and the University of Montana, where he completed an M.Sc. in Environmental Studies. He currently lives in Canmore, Alberta.
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Darrell Harvey
Ottawa, ON
Darrell is a writer, editor and broadcaster who produces features and documentaries for English-language media outlets around the world. He has travelled widely, spending much of the past decade reporting from Europe, Africa and Latin America, writing about everything from urban farming and Romanian gold mines to locked-out NHLers and, perhaps his favourite, Hungary's Whiskey Robber, the post-Communist country's own scotch-swilling, bank robbing Robin Hood. Darrell also operates his own audio production company and does communications work for corporate, academic and non-profit clients.
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Ian Harvey
Toronto, Ontario
Ian Harvey is an established freelance writer who has worked in marketing, media relations, marketing and daily newspapers for more than 35 years. He specializes in crisis communications planning, media training, media strategies and content creation for a variety of media and business needs. Whether it’s a magazine feature, a breaking story for a newspaper, a case study, web content, white paper, sales brochure Ian’s got it covered.
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Robert Hercz
Toronto, ON
Robert earned a degree in engineering at the University of Toronto in 1979 and spent a decade in the computer industry, based in London (England), Toronto, and finally Los Angeles. During this time, he worked with a fascinating range of clients including the Vatican, the Los Alamos National Laboratories (home of the atomic bomb), and the National Library of France. Finding himself more interested in his clients’ backstories than their computer systems (and unfulfilled by corporate life), he became a full-time writer in 1990. Robert is also an avid photographer and regularly sells photos that illustrate his writing.
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Ilona Kauremszky
Toronto, ON
Follow your dream job. That’s what travel journalist Ilona Kauremszky has been pursuing full-time for 10-plus years. Ilona travels the world and reports on destinations and the next big travel trend for major publications across North America. She works with leading guidebook companies, writes a weekly travel column and co-produces mycompass.ca and its digital tv channel, mycompasstv. A consummate traveler who enjoys meeting new cultures and people, Ilona has ample story ideas to suit any publication. She’s worked with blue-chip companies, custom publishers, and tourism boards and is actively working with digital media.
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Colleen Kimmett
Vancouver, BC
Colleen Kimmett is an award-winning journalist focused on all aspects of sustainability: what we eat, where we live and how we get around. As a contributing editor at TheTyee.ca, she specializes in examining and explaining innovative solutions to environmental problems. Some of her most popular articles have looked at recycling buildings, growing the local food movement, harnessing energy from city sewers and solar power on First Nations reserves.
Colleen is currently at work on her first book, about British Columbia’s most famous icon – the sasquatch.
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Nick Krewen
Toronto, ON
Over 32 years, Nick Krewen has written about entertainment for newspapers and magazines in Canada, the U.S., Australia and New Zealand; interviewed Bob Dylan, Prince and Phil Collins; reviewed music (CDs and concerts), books, movies and DVDs; had his articles referenced in books about Shania Twain, Bob Dylan and country music; written sparkling copy for major corporations like General Motors, Universal Music and CARAS; edited Juno Award and CCMA souvenir programs; and written about romance, the environment, humour and consumerism.
Praised for clean copy, accuracy, and an ability to clarify complex issues, this recently published author is also house trained.
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Christine Langlois
Toronto, ON
Christine Langlois is a widely published magazine writer with a talent for narrative and experience writing everything from features to personal essays to service. Christine specializes in health and medical pieces but regularly covers a wide range of topics. She’s the author on one book, lead author on another and editor of a three-book series. To promote her books and articles, Christine has given speeches, done book tours, and made numerous radio and television appearances. Christine also writes and edits copy, and manages communications projects for a roster of corporate and government clients. Her website can be viewed at http://www.christinelanglois.com/.
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Benjamin Leszcz
London, UK
Benjamin Leszcz is a freelance writer and editor living in London, UK. Leszcz worked as an associate editor at Saturday Night, once Canada’s oldest consumer magazine, and Toro, a men’s magazine where he edited the style section, before joining enRoute, Air Canada’s in-flight magazine, as senior editor. Most recently, Leszcz co-launched the award-winning online men’s magazine DailyXY.com.
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Brooke Lockyer
Toronto, Ontario
Brooke Lockyer’s short stories, copywriting, reviews, and features on contemporary culture and the arts have been published in numerous publications in Canada, England, and the United States. A graduate from Columbia University (BA) and the University of Toronto (MA), she has also mentored children, teens, and women in literacy and creative writing programs such as Let’s Get Ready, Neighbourhood Diaries, and Sister Writes. An intrepid traveler with a penchant for adventure, Brooke has penned rejection letters for Esquire magazine in New York City, taught high school English in rural Japan, and participated in fiction workshops in Kenya, Bristol, and Montreal.
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Jason McBride
Toronto, ON
Jason McBride is a former editor at Toronto Life and Coach House Books, where he was co-editor of the popular uTOpia series, among other books. He is currently a full-time freelance writer and editor.
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Paul McLaughlin
Toronto, ON
Paul is a highly experienced writer, communications specialist, interviewing and performance trainer and university teacher. He writes for both the journalism and corporate markets, and has produced virtually every kind of publication (as well as a few videos), including magazine and newspaper features, books, scripts, trade articles (ghosted at times), brochures, ad campaigns and plays.
The author of Asking Questions: The Art of the Media Interview, he’s trained interviewers at the CBC and in private practice, and has lectured extensively on interviewing.
He teaches in the Professional Writing program at York University, and previously at the schools of journalism at Ryerson and Carleton universities.
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Jesse McLean
Toronto, ON
Jesse McLean is an award-winning humorist and culture commentator whose disciplines include technical writing, screenwriting, film and television criticism, humour articles and sketch comedy. These varied talents conspire to deliver incisive, thoughtful and creative copy. He has written process documentation for BMO, dialogue punch-up for Joe Flaherty and Brigitte Nielsen, ruminations on Wilhelm Reich’s “orgone accumulator” for PopMatters, how Rainer Maria Rilke might have negotiated Facebook for Yankee Pot Roast, and the inherent difficulties interviewing zombies for Eyes on Toronto with Stephen Eyes. Impromptu dance numbers lack technical grace but brim with “pizzazz”.
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Paolo Pietropaolo
Vancouver, BC
Paolo is an award-winning writer, broadcaster, composer and documentary producer. His work has been recognized with a Peabody Award and the Prix Italia, two of the highest accolades in journalism, along with many other awards. His radio documentaries have been broadcast around the world, and Paolo’s voice has been heard regularly on CBC Radio since 2001. Paolo is a Jack Webster Fellow, a Banff Centre Science Communications Program alumnus, and a member of the British Council’s Transatlantic Network 2020. Prior to his radio and writing career, Paolo toured extensively as taiko drummer and percussionist with a taiko ensemble in Toronto.
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Paul Russell
Toronto, ON
Paul Russell has worked as a writer and marketing and communications consultant since 1993. He has an English degree from the University of Western Ontario and a law degree from the University of Toronto. His legal practice from 1988 to 1992 was in the group benefits and pension area, providing him with extensive expertise in the areas of human resources, retirement savings, investments, pensions, personal tax, and estate planning.
Paul’s marketing and communications work supports the initiatives of a wide range of organizations – from banks and insurance companies, to professional services firms, to hospitality and entertainment companies.
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Adrien Sala
Victoria, BC
Adrien Sala is a freelance writer/broadcaster with a background in radio, print, and new media.
Currently, Adrien works as producer, story developer and co-director of a television documentary series (15 episodes) that explores the meaning of home to the people who live in BC’s north. He is also the owner of Adrien Sala Writing & Media, a dynamic communications office that includes Shoebox Studio, a sound studio designed specifically for radio voice work and podcasting.
Adrien has long had a fascination with people and places, and he continues to be interested in new methods of telling stories.
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Denis Seguin
Toronto, ON
An award-winning journalist and filmmaker, Denis Seguin has been writing about what interests him in such publications as The Walrus and The Globe and Mail in Canada, Slate in the US and The Times and The Guardian in the UK. He wrote and co-produced the feature documentary How to Start Your Own Country, which premiered at the 2010 Toronto International Film Festival. As well, he co-wrote the feature documentary 100 Films And A Funeral, the story of the first Hollywood film studio not run from Hollywood. His short film, It’s My Right, won the $10,000 first prize in Canadian Film Centre’s 2010 Reel Challenge.
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Christopher Shulgan
Toronto, ON
Christopher Shulgan is the author of two books and a contributor of essays and research-intensive feature articles to numerous magazines and newspapers in Canada and the United States. He writes a parenting column for Eye Weekly and blogs frequently at www.shulgan.com. Shulgan also is an accomplished ghostwriter who can mold his writing to fit the narrative voice of any number of anonymous clients on Bay Street and in corporate Canada.
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Jay Somerset
Toronto, ON
Writer, editor, proofreader and copywriter—Jay Somerset has been dealing in words for nearly 10 years. Articles have ranged from an etiquette guide to Toronto to a five-part newspaper series on a Toronto advertising company to an essay on the aesthetics of AM radio. As well, Jay also has ample editing experience. Besides journalism, he also works as an advertising copywriter. He holds two university degrees, is a board member for two arts organizations and enjoys solo camping and collecting weird records.
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Grant B. Stoddard
Vancouver, BC and Whistler, BC
Subcultures, pop culture, sex/relationships, nascent trends and eccentric characters are all grist for British-born Grant Stoddard’s mill. With an eye for the surprising and ridiculous, Stoddard often reports from a participatory perspective; imbuing his stories with an engaging, visceral, dynamic feel and a humanistic focus. Working in newspapers, magazines, blogs, books, film, music, television and theatre has given Stoddard a vast spectrum of experience in working with different clients with wildly varying aesthetic requirements.
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Micah Toub
Toronto, ON and New York, NY
Micah Toub is a writer living in Toronto. His first book, Growing Up Jung: Coming of Age as the Son of Two Shrinks, was published this year. After graduating from McGill University, Toub worked in public relations in New York before moving into editorial at an art magazine. In 2002, he moved to Toronto, where he was an editor at Toro Magazine and then at The Globe and Mail’s weekend Globe Toronto section. Recently, Toub has been writing "The Other Half," a biweekly relationship column from a male perspective for The Globe and Mail, as well as blogging for Psychology Today.
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Eric Veillette
Toronto, ON
